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Nov82021
Focusing on your community can help get users invested in your brand on social media | DMX Marketing Experts

Focusing on your community can help get users invested in your brand on social media

Blog, Digital MarketingNovember 8, 2021

When it comes to social media, many brands look simply to promote, focused on only their output. However, community building can play a vital part in your social strategy. Engaging, encouraging and growing your community can help users become invested in your brand, making them more likely to not only engage more with your content,…

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Nov52021
Instagram has released the link sticker, now it's time to utilise it | DMX Marketing Experts

Instagram has released the link sticker, now it’s time to utilise it

Blog, Digital Marketing, Instagram Marketing, Instagram StoriesNovember 5, 2021

Gone is the swipe up feature, in comes the link sticker. The new replacement feature of Instagram Stories, the link sticker allows you to generate more traffic and conversions. Once selected, it will allow you to add a link to your website. This can be used to promote a range of content and pages. For…

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Nov32021
As Tik Tok passes 4 years, here are some important statistics to remember | DMX Marketing Experts

As Tik Tok passes 4 years, here are some important statistics to remember

Blog, Digital Marketing, Digital Marketing StrategyNovember 3, 2021

The short form video app has stormed forward and passed 1 billion active users in September. However, they are some other interesting statistics to remember about the app. One of the most important to keep in mind is that 63% of Tik Tok users are below the age of 30. Millennials and Gen Z are…

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Nov22021
Allow your niche content to connect with your audience on Tik Tok | DMX Marketing Experts

Allow your niche content to connect with your audience on Tik Tok

Blog, Digital Marketing, Digital Marketing StrategyNovember 2, 2021

Whilst Tik Tok has become famous for its viral challenges and trends, these are not always the best route to go in terms of content. They tend to be rather universal and whilst they may lack up views, they do not always bring high engagement. On the flipside of this, niche content can appeal to…

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Nov22021
Instagram Stories: Old News? Or Front-Of-The-Line Content? | DMX Marketing Experts

Instagram Stories: Old News? Or Front-Of-The-Line Content?

As seen on forbesNovember 2, 2021

As TikTok, Instagram Reels and YouTube Shorts seemingly dominate the social media marketing headlines at the moment, it can be easy to forget about Instagram Stories. Far older than any of the new short-form video trendsetters, Stories may seem like old news. Yet with its steadily evolving suite of tools and features, it remains one…

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With your social media, you need to make sure your visuals remain consistent

Blog, Digital Marketing, Digital Marketing Strategy, Instagram MarketingNovember 1, 2021

Social media is where visuals take centre stage, especially on platforms such as Instagram. Because of this, you want to make sure that your imagery and videos are of good quality. It doesn’t matter if it is photos you take yourself, stock images or graphics, you need to make sure that each is done with…

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