When it comes to building your Instagram audience, pay attention to the analytics | DMX Marketing Experts

When it comes to building your Instagram audience, pay attention to the analytics

Even if they do not say it out loud, the actions and behaviour of your audience tells you a lot about the content they want to see. With insights from your social media analytics, you can see the forms of content they are most likely to interact with. Knowing what your audience is looking for…

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To get the best results with social commerce, you need to create shoppable content | DMX Marketing Experts

To get the best results with social commerce, you need to create shoppable content

Shoppable content is any post, video, image or ad that a consumer can click on so they can make a purchase. This allows people to do an entire transaction on a social media platform without ever having to leave. With younger generations looking more towards social media to educate their purchasing decisions, the importance of…

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14 Tips For Managing And Analyzing A Company’s Content

In the not-so-distant past, content marketing tactics were considered optional pieces of an overarching marketing strategy. Today, however, sharing valuable content with their target market is a must-do for companies in many industries. Whether you and your creative staff produce original content or gather it from third-party sources, providing your customers and prospects with information…

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