Focusing on your community can help get users invested in your brand on social media | DMX Marketing Experts

Focusing on your community can help get users invested in your brand on social media

When it comes to social media, many brands look simply to promote, focused on only their output. However, community building can play a vital part in your social strategy. Engaging, encouraging and growing your community can help users become invested in your brand, making them more likely to not only engage more with your content,…

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Instagram has released the link sticker, now it's time to utilise it | DMX Marketing Experts

Instagram has released the link sticker, now it’s time to utilise it

Gone is the swipe up feature, in comes the link sticker. The new replacement feature of Instagram Stories, the link sticker allows you to generate more traffic and conversions. Once selected, it will allow you to add a link to your website. This can be used to promote a range of content and pages. For…

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As Tik Tok passes 4 years, here are some important statistics to remember | DMX Marketing Experts

As Tik Tok passes 4 years, here are some important statistics to remember

The short form video app has stormed forward and passed 1 billion active users in September. However, they are some other interesting statistics to remember about the app. One of the most important to keep in mind is that 63% of Tik Tok users are below the age of 30. Millennials and Gen Z are…

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With your social media, you need to make sure your visuals remain consistent

Social media is where visuals take centre stage, especially on platforms such as Instagram. Because of this, you want to make sure that your imagery and videos are of good quality. It doesn’t matter if it is photos you take yourself, stock images or graphics, you need to make sure that each is done with…

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