Diving into the Multiverse of Social Media Content

Diving into the Multiverse of Social Media Content: Types, Examples and Strategies

In the ever-evolving landscape of digital marketing, harnessing the potential of social media is paramount. New platforms and content types continually emerge, offering unique avenues to engage your audience. The article, “11 Social Media Content Types And Examples” from Search Engine Journal discusses a variety of social media content types as well as a few…

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Unlocking Instagram's Secret Weapon

Unlocking Instagram’s Secret Weapon: How to Get More Followers with Stories

In the vast digital landscape, mastering the art of Instagram Stories can elevate your marketing strategy to unprecedented heights. The article, “Instagram Stories: Creation to Conversion for Marketers”  by Social Media Examiner explores the untapped potential of Instagram Stories for marketers, from creation to conversion. In this blog, we’ll uncover the persuasive reasons why Instagram…

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Mastering Your Instagram Strategy

Mastering Your Instagram Strategy: The Best Time to Post for Maximum Engagement

Instagram has become a powerful platform for businesses and content creators to connect with their audience and build brand awareness. One key factor that significantly impacts the success of your Instagram posts is the timing of your content. In this blog, we delve into the insights provided by an article by Search Engine Journal that…

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Cross-posting on Social Media

Cross-posting can help you reach a wider audience, though you need to watch out for simple mistakes

When it comes to posting your content, you should not limit it to a singular site. However, when it comes to cross-posting, and sharing the same content on different social media platforms, there are some important points to keep in mind. The main 2 points are keeping in mind each site’s unique upload requirements and…

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Instagram captions short and sweet

Remember to keep your Instagram captions short and sweet, don’t let it get wordy

The caption for a post is important on any social media platform, especially on Instagram.  However, you want to make sure you get the information across without creating a wordy post. Whilst Instagram has a maximum limit of 2200 characters, roughly 350 to 550 words, you want to aim below this level. Whilst not every…

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Half of 16-24 Internet users turn to social media to research brands and products

Half of 16-24 Internet users turn to social media to research brands and products

Social media is a great place for brands to connect with customers and help get the word out about new updates and product releases. It has also rapidly become one of the first stops consumers will go to when researching about a brand. Statistics from Hootsuite’s 2022 trend report found that 53.2% of 16-24 year…

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