Facebook and Instagram stories present a fantastic way to reach your audience and engage, convicing them to click and convert.

Facebook and Instagram stories present a fantastic way to reach your audience and engage, convicing them to click and convert.

To help you get the best out of your stories’ content, members of the #ForbesAgencyCouncil bring you advice on the best practices for your brand when it comes to stories. Follow the link in our bio to read our advice alongside the other fantastic pieces of insight!

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User-generated content shown to be most effective for social commerce consumers

User-generated content shown to be most effective for social commerce consumers

As more social media platforms release tools for social commerce, brands need to think on what the best way to draw in potential customers is. Statistics from Sprout Social show that consumers are more likely to purchase a product on social media if they have seen user-generated content about it. Demonstrations of the product and…

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When it comes to video content on social media, remember to use captions | DMX Marketing Experts

When it comes to video content on social media, remember to use captions

As more social media users look for video content, with people twice as likely to share videos with friends compared to other content, it is important to make sure that your content is both accessible and conveys the information across clearly. Statistics from Sprout Social show that 85% of Facebook videos are watched without sound.…

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