Canadian consumer expectations for deliveries has been changed by pandemic according to new survey

Consumer expectations for online deliveries look for more transparency and quicker delivery times according to a new survey conducted by SOTI Titled the ‘State of Mobility’ report, it’s Canadian results show that 67% want to be able to know where their package is once it’s been ordered. It also showed that 29% saw that unless…

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Survey shows new Canadian businesses are looking to fill gaps in the market, see ecommerce as the way forward

 A survey of new Canadian business owners shows that many new small businesses have adapted their business strategy due to the pandemic, seeing gaps in the market that needed to be filled The statistics by Ownr show that 22% of those surveyed changed their business plan due to the impacts of the pandemic, with 26%…

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Ecommerce sales in Canada grew 20% in 2020, over 8% of all retail sales

Statistics by eMarketer show that ecommerce grew 20.7% in 2020, a total of CA$52.04 billion, making up 8.1% of all retail sales in Canada A reluctance to visit brick and mortar stores due to the pandemic and the convenience offered by online shopping propelled ecommerce to new heights. It is expected that in retail and…

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Email users set to surpass 4.4 billion by 2024, email marketing to become prevalent

The amount of email users in the world is to go past 4.4 billion in 2024, having reached 3.9 billion in 2019, according to new statistics from Statista. 43% of emails opened were by a mobile device, which shows a growing trend over traditional desktop computers. This data, released in January 2021, points towards a…

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New statistics show rise in engagement for brands on Instagram

Instagram has seen a highly successful year, as engagement for brands increased in 2020 to 6.39%, increasing from 1.08% in 2019 and 1.16% in 2020 This contrasts with Facebook which saw a smaller increase of just 1.44% in 2020, with the average engagement rate across all industries being 0.26% The statistics, from Social Insider, also…

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Small businesses group up to form online markets to allow for better reach

Several online market stores have started recently as “digital localism” sees increased numbers turn to online shopping whilst also whisking to purchase from local brands Kitchener Market and St Lawrence Market in Toronto have both recently established themselves online with customers able to order from multiple vendors with sites such as Le Panier Bleu, Ma…

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