Ecommerce growth has seen mobile shopping rise rapidly too, as the convenience and quick access has appealed to customers. By 2017, mobile ecommerce had already registered 300% growth. It is predicted that by mid way through the current decade, mobile ecommerce could hold between 25% to over 60% of all ecommerce sales. A 2015 survey…
Monthly retail ecommerce sales pass CA$2.9 billion following the impact of the pandemic in 2020, with May of last year registering $3.9 billion. The statistics, which run until September of last year, show that every month after April 2020 surpassed the total ecommerce sales in December of 2019, CA$2.7 billion. Retail ecommerce registered in sales…
Statistics show that ecommerce sites gain a 35% increase in conversion rates when using an optimised checkout design. Features such as free shipping and simple purchases have shown to have a big influence on customers, with more less straightforward designs resulting in people dropping purchases. 2 out of 3 ecommerce websites lose money due to…
2020 saw usage of social media sites increase across multiple platforms and with it, more people shopping online via social media networks. Estimates by eMarketer put 2021 to see 7.9 million social buyers in Canada, up a million from 2020, accounting for roughly a quarter of the population above the age of 14. A Bazaarvoice…
Presenting the opportunity for customers to make purchases from wherever they are has allowed mobile shopping to become extremely popular, with the convenience and increase of mobile payment options helping drive its use. Statista estimates that by the end of 2021, 73% of all ecommerce sales will be done via a mobile device. Whilst this…
Whilst many have said that email marketing is dead, it is in fact continuing to be a top performing channel for marketers. According to Litmus, every dollar (US) that brands invest in email marketing receives an ROI of $42 in return with 77% of marketers saying email is one of the two most effective marketing…
