Expect more brands to turn to Facebook Shops as stores look to start with social commerce

Expect more brands to turn to Facebook Shops as stores look to start with social commerce

Starting in 2020, Facebook Shops, like many other social commerce platforms, saw large amounts of users turn to both sell and buy from in 2020 and 2021. Big and small businesses alike have turned to it, with over 250 million active stores worldwide by June of last year. As more brands look to get online,…

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Ecommerce around the world expected to grow by over $10 trillion | DMX Marketing Experts

Ecommerce around the world expected to grow by over $10 trillion

Ecommerce has seen massive growth around the world in the last 2 years and new forecasts have predicted that in the next 4 years it will grow by US$10.87 trillion. The report, conducted by Report Linker, has forecast that from 2021 through to 2025 the global ecommerce market will grow by over $10 trillion. With…

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Retail ecommerce sales expected to reach CA$86.52 billion | DMX Marketing Experts

Retail ecommerce sales expected to reach CA$86.52 billion

Retail ecommerce sales in Canada for 2021 are forecast to reach over CA$85 billion, nearly double of the total for 2019, as the ease and convenience of online shopping continues to attract consumers. The statistics, which come from Intelligence Insider’s Canada Ecommerce Forecast report, show that many consumers are turning to mobile devices to make…

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41% of Canadians have purchased products online via smartphones and voice assistants in the last year | DMX Marketing Experts

41% of Canadians have purchased products online via smartphones and voice assistants in the last year

As ecommerce continues to grow, both shopping online via smartphones and via smart home voice assistants have become more common place, with the ease of access and convenience of both winning appeal. The Global Consumer Insights Pulse Survey by PWC found that 41% of Canadians had shopped online via a mobile phone or smartphone in…

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More people are looking to social media when researching products | DMX Marketing Experts

More people are looking to social media when researching products

In 2020, 42% of people turned to social media to research products, with younger generations conducting more research on social media platforms than on search engines. Research by HubSpot found that Facebook is the favoured choice, with 51% of respondents using it for product research. YouTube held 30% and Instagram and Pinterest both held 6%.…

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Personalised experiences are more likely to bring in customers online | DMX Marketing Experts

Personalised experiences are more likely to bring in customers online

Making sure to personalise communication to customers is a must, with statistics showing 52% of online customers are likely to shop at a different site if the company fails to personalise their messaging to them. For brands that do personalise, customers are much more likely to trust, with 57% being willing overlook any safety concerns…

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