To build the success of your YouTube presence, you need regularly engage with your audience | DMX Marketing Experts

To build the success of your YouTube presence, you need regularly engage with your audience

As mentioned earlier this week, engaging with your audience is a vital part to the success of your social media presence. With YouTube, it is crucial for increasing your subscribers and building your audience base. Making sure to pay attention to your audience shows to users that you care about them and want to build…

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Google makes changes to manage business profiles directly through Google Search | DMX Marketing Experts

Google makes changes to manage business profiles directly through Google Search

Google My Business has been renamed Google Business Profile as the search engine giant looks to move more of its business management features into Google Search, Maps and other Google apps. For now, little has changed aside from branding, but through the next few months more features will be moved from the My Business web…

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Focusing on your community can help get users invested in your brand on social media | DMX Marketing Experts

Focusing on your community can help get users invested in your brand on social media

When it comes to social media, many brands look simply to promote, focused on only their output. However, community building can play a vital part in your social strategy. Engaging, encouraging and growing your community can help users become invested in your brand, making them more likely to not only engage more with your content,…

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Instagram has released the link sticker, now it's time to utilise it | DMX Marketing Experts

Instagram has released the link sticker, now it’s time to utilise it

Gone is the swipe up feature, in comes the link sticker. The new replacement feature of Instagram Stories, the link sticker allows you to generate more traffic and conversions. Once selected, it will allow you to add a link to your website. This can be used to promote a range of content and pages. For…

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As Tik Tok passes 4 years, here are some important statistics to remember | DMX Marketing Experts

As Tik Tok passes 4 years, here are some important statistics to remember

The short form video app has stormed forward and passed 1 billion active users in September. However, they are some other interesting statistics to remember about the app. One of the most important to keep in mind is that 63% of Tik Tok users are below the age of 30. Millennials and Gen Z are…

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