Tik Tok presents ways for brands to connect with audiences in short and snappy content form | DMX Marketing Experts

Tik Tok presents ways for brands to connect with audiences in short and snappy content form

Similar to Vine, Tik Tok focuses on short videos, giving users the ability to create videos between 15 to 60 seconds long, as well as live streaming. In the last 2 years, it’s shot up in popularity and presents a new way for marketers and businesses to engage. Through using Tik Tok’s advertising campaign options,…

Read article
Personalised experiences are more likely to bring in customers online | DMX Marketing Experts

Personalised experiences are more likely to bring in customers online

Making sure to personalise communication to customers is a must, with statistics showing 52% of online customers are likely to shop at a different site if the company fails to personalise their messaging to them. For brands that do personalise, customers are much more likely to trust, with 57% being willing overlook any safety concerns…

Read article
Like with other social media platforms, YouTube content needs to be focused, emphasising the knowledge of your business | DMX Marketing Experts

Like with other social media platforms, YouTube content needs to be focused, emphasising the knowledge of your business

Content for YouTube needs to be focused and able to position your company as a trusted source of information to not only do well, but to meet your audiences expectations of your channel. Similar to a Facebook, Twitter or Instagram account, your brands YouTube channel needs to illustrate that you can a go to place…

Read article