Short-form video is the place to organically promote your new products | DMX Marketing Experts

Short-form video is the place to organically promote your new products

Tik Tok, YouTube Shorts and Instagram Reels present the perfect opportunity to not only engage directly with your audience, but as a space to organically promote new products. Short-form video content lasts between 15 seconds to 1 minute (depending on the platform) and is a great way to showcase new products or services, building interest…

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Repurposing your live content can provide the perfect clips for social media | DMX Marketing Experts

Repurposing your live content can provide the perfect clips for social media

Live content for social media has become extremely popular in the last few years, and provides the perfect opportunity to be repurposed to create other types of online content. A livestream can be trimmed and edited to take smaller parts of it to be used for social media. This can allow you to not only…

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Social media is the new place to focus on customer service | DMX Marketing Experts

Social media is the new place to focus on customer service

For consumers, social media has become one of the main ways to contact brands when they need customer support, with platforms such as Facebook and Instagram being among the most popular. A survey by Hubspot found that whilst email and calls are still the prefered ways to reach customer service, social media has become a…

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Make sure you are getting the most out of your Instagram Stories Highlights | DMX Marketing Experts

Make sure you are getting the most out of your Instagram Stories Highlights

Whilst your Instagram Stories content is limited to 24 hours, with Highlights it can be saved to your profile, giving you a place to display your Stories for your audience. With this, you want to get the most out of the feature. One of the best ways you can utilize Stories Highlights is to showcase…

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Live content on social media seen as one of the most effective

Live content for social media is seen as the most effective social media content according to Hubspot’s Marketing Strategy survey. Shown to be extremely popular among younger generations, it appears it is a main choice for many digital marketers. Of those asked, 68% said that audio chat rooms such as Clubhouse and Twitter Spaces were…

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Changing your Twitter handle: what to know when you need a name change | DMX Marketing Experts

Changing your Twitter handle: what to know when you need a name change

Whilst it may lack the follower numbers of Instagram and Facebook, Twitter still remains one of the most important platforms for brands. Over time, your twitter handle may no longer reflect your brand. Heres what you need to know. You can change your handle whenever you like and unlike with Instagram, this can be done…

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