Source: https://www.semrush.com/blog/ecommerce-covid-19/ As businesses try to catch up with new consumer trends and rapidly changing purchasing behaviors, they are faced with new challenges from the supply chain to e-commerce adoption and expansion. User behavior As we navigate through phase 2 of this global crisis the focus has shifted from health products to entertainment/leisure products. According…
Understanding the COVID-19 Effect on Online Shopping Behavior Source: https://www.bigcommerce.com/blog/covid-19-ecommerce/#changes-in-revenue-across-ecommerce Is no surprise to anyone that COVID-19 has shifted consumer’s behaviors and for business owners, it is important to understand and identify these trends to thrive during these trying times. As underlying consequences of this global pandemic are set to be carried for the next…
The company has seen its online sales jump up 86%, with same-store sales rising by 12% through the month as well. E-commerce sales had risen 106% in May. The company has reported strong e-commerce sales as they look to compensate for the drop in foot traffic at stores due to the pandemic, capitalising on…
The Power of Hashtags. It used to be a pound sign, and now it’s called a hashtag. This symbol is popular on Twitter, but it’s commonly used on other social media platforms as well. Hashtags aren’t just symbols; they’re also hyperlinks with the symbol attached in front. A hashtag serves several purposes: it makes your…
At Facebook’s annual F8 conference, the social media giant announced a test program that will hide the likes on Instagram posts from public view. The feature will be implemented for some users in Canada during the first week of May, 2019. It’s called “private like counts,” and will result in Instagram users no longer being…
All digital marketing agencies today need to be able to provide clear metrics on their customers’ social media return on investment (ROI). It is surprising to me to still hear businesses comment that social media is optional and not measurable. This is definitely a risk that businesses can’t afford to take now that social media has…
