Facebook has added to its ecommerce features for Canadian users, as several social media sites have moved to expand their online shopping options The ‘Shop’ option will now be highlighted on menu bar and on the mobile app, with new options for product searches and by-product notifications This follows a move by Twitter in February…
Twitter Canada has announced a partnership with so.da to create a new “online shopping experience” called Twitter Shops Fueled by so.da Using virtual pop-ups to target users with brands they may be interested in, Twitter hopes it will provide a new way for users to discover and shop for products Social shopping and ecommerce saw…
Purolator Inc has moved to build up its distribution centres in response to the massive growth in ecommerce and the resulting demand in deliveries It has seen significant increase in remote distribution areas, as consumers have moved away from the bigger cities due to the pandemic The company saw an increase of over 65%, year…
Canada is set to have a warehouse building boom as the rising demand for online goods is expected to continue. Starting in 2020, due to the effects of the pandemic, the increase in demand is expected to carry on throughout 2021 A new report by brokerage CBRE Ltd showed that 40 million square feet of…
Google has announced a new feature for the Search Console, called “associations”, designed to connect a Search Console account with other Google accounts, such as Analytics, YouTube and Android apps This will enable businesses and users to have a far broader and in depth look at the data going through each account, all within the…
Consumer expectations for online deliveries look for more transparency and quicker delivery times according to a new survey conducted by SOTI Titled the ‘State of Mobility’ report, it’s Canadian results show that 67% want to be able to know where their package is once it’s been ordered. It also showed that 29% saw that unless…
We here at DMX Marketing have been watching the evolution of AI and utilizing it as a tool where appropriate and beneficial, but have realized it’s limitations. This is all about to change. Google Gemini, the tech giant’s next-generation AI model, is poised to revolutionize digital marketing in 2025. With its advanced capabilities in understanding…
In today’s digital landscape, a well-structured social media strategy is essential for businesses seeking to connect with their audience and enhance brand visibility. A thoughtfully designed social media calendar can help you leverage timely themes and holidays, fostering a stronger online presence. This article explores how to utilize a social media calendar effectively, the reasoning…
DMX Marketing has been a full service digital marketing agency for over 10+ years, so we understand the importance of leveraging the best tools available to create the most impactful web presence for our clients. One of our favorite and go-to tools for web design is WordPress. Originally launched in 2003, WordPress has grown over…
Most marketing and advertising agencies depend on team members with specialized skills in specific practice areas to do a large variety of work in-house. With such strong internal bench strength, agency leaders might feel hesitant to outsource tasks to outside parties. Their concerns—from a reliance on external partners leading to vulnerabilities if the partnerships fail…
For marketers in charge of influencer marketing, staying on top of the latest developments in social media is like honing a superpower. Being in the know on social media trends not only helps influencer marketing professionals understand where their target audience is hanging out online, but also how to best leverage new platform features and…
Google has continued their “How Search Works” mini-series this month, uploading the second episode which is titled, “How Google Search crawls pages”. Episode 2, which was released February 22nd, follows the first episode with Google Search engineer, Gary Illyes, offering invaluable insights into how crawling works. Crawling being how Google travels the internet, discovers new…
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