ShopHERE, launched in May of this year, will recieved C$1 million in funding from Google Canada as it expands across Canada. Originally set up as a City of Toronto initiative, the scheme is designed to help local independent businesses and artists setup online storefronts so that they can continue to operate despite lockdown measures.…
Google has announced that it is making nearby products easier to discover with new shopping UI features, such as a ‘nearby’ filter, and greater visibility of curbside and in-store pickup labels This comes after the company said that it had seen searches for “curbside pickup’ rise “tenfold” in the last few months Adobe’s Digital…
Google has begun to notify advertisers that they will stop showing search queries that triggered their adverts where there is not “significant” data The search engine giant has not said what defines “significant” for them and has left many advertisers both confused and angry with the little communication around this announcement Digital agency Seer…
Amazon has announced it is to open two new fulfilment centres in Ontario as it seeks to keep up with the demand of ecommerce growth. The centres, located in Ajax and Hamilton, will employ 2,500 people and adds to Amazon’s expansion, which alresdy includes delivery stations in Scarborough, Stoney Creek and Etobicoke. Fueled by…
Heritage minister Steven Guilbeault has said that “The Canadian government stands with our Australian partners and denounces any form of threats”, after Google and Facebook have threatened to suspend services in the country This comes after the Australian government proposed new laws that would regulate social media sites and make them pay money to…
The video call company has seen its revenue almost quadrupled, rising 335% from last year as it sees a massive demand in use due to the pandemic Posting revenue of USD$663.5 million for the last quarter, $130 million more then predicted, with shares rising in the same period Zoom has seen 105,000 new customers…
We here at DMX Marketing have been watching the evolution of AI and utilizing it as a tool where appropriate and beneficial, but have realized it’s limitations. This is all about to change. Google Gemini, the tech giant’s next-generation AI model, is poised to revolutionize digital marketing in 2025. With its advanced capabilities in understanding…
In today’s digital landscape, a well-structured social media strategy is essential for businesses seeking to connect with their audience and enhance brand visibility. A thoughtfully designed social media calendar can help you leverage timely themes and holidays, fostering a stronger online presence. This article explores how to utilize a social media calendar effectively, the reasoning…
DMX Marketing has been a full service digital marketing agency for over 10+ years, so we understand the importance of leveraging the best tools available to create the most impactful web presence for our clients. One of our favorite and go-to tools for web design is WordPress. Originally launched in 2003, WordPress has grown over…
Most marketing and advertising agencies depend on team members with specialized skills in specific practice areas to do a large variety of work in-house. With such strong internal bench strength, agency leaders might feel hesitant to outsource tasks to outside parties. Their concerns—from a reliance on external partners leading to vulnerabilities if the partnerships fail…
For marketers in charge of influencer marketing, staying on top of the latest developments in social media is like honing a superpower. Being in the know on social media trends not only helps influencer marketing professionals understand where their target audience is hanging out online, but also how to best leverage new platform features and…
Google has continued their “How Search Works” mini-series this month, uploading the second episode which is titled, “How Google Search crawls pages”. Episode 2, which was released February 22nd, follows the first episode with Google Search engineer, Gary Illyes, offering invaluable insights into how crawling works. Crawling being how Google travels the internet, discovers new…
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