Purolator CEO John Ferguson has said the company is expecting to deliver 46 million packages through December this year The Canadian courier is seeing package volume 10% higher then expected as large and small businesses alike move to online sales this Christmas season Total deliveries for Purolator are up 50% whilst ecommerce based deliveries have…
Neighbourhood associations and small businesses are looking to more creative ideas to engage with customers ahead of the christmas season Many local Business Improvement Area’s have looked to innovate and find new ways to connect with local customer bases. In Oakville and Beach Village, Toronto, online gift guides have been created to directly link customers…
Small Business Saturday and Cyber Monday have given small businesses a good start to the Christmas season as online sales climbed Ecommerce platform provider Bigcommerce saw sales increase 74% during the 5 day period with the Sunday sales rising 86% year over year The total number of orders from the Thursday to Monday period increased…
With yesterday being International Womens Day, many social media accounts for companies were posting about it. From messages thanking their female members of staff, to empowering posts about equality and raising funds for womens rights charities, there was a wide array of social media being used for good. However, there is always some attempts that…
A new report by Scotiabank found that 7 out of 10 small businesses asked said they were confident having survived Covid-19’s second wave and lockdown measures A further 4 in 10 said that they were ‘very’ or ‘extremely’ confident for the future. The report saw that many businesses feel far better equipped then prior to…
The search engine giant has announced the launch of a new crawl stats report in Google Search Console, aimed at making it easier to spot issues with Google Crawling The new report will offer new data, including comprehensive summaries, detail information on host status and total crawl requests The new influx of data and options…
We here at DMX Marketing have been watching the evolution of AI and utilizing it as a tool where appropriate and beneficial, but have realized it’s limitations. This is all about to change. Google Gemini, the tech giant’s next-generation AI model, is poised to revolutionize digital marketing in 2025. With its advanced capabilities in understanding…
In today’s digital landscape, a well-structured social media strategy is essential for businesses seeking to connect with their audience and enhance brand visibility. A thoughtfully designed social media calendar can help you leverage timely themes and holidays, fostering a stronger online presence. This article explores how to utilize a social media calendar effectively, the reasoning…
DMX Marketing has been a full service digital marketing agency for over 10+ years, so we understand the importance of leveraging the best tools available to create the most impactful web presence for our clients. One of our favorite and go-to tools for web design is WordPress. Originally launched in 2003, WordPress has grown over…
Most marketing and advertising agencies depend on team members with specialized skills in specific practice areas to do a large variety of work in-house. With such strong internal bench strength, agency leaders might feel hesitant to outsource tasks to outside parties. Their concerns—from a reliance on external partners leading to vulnerabilities if the partnerships fail…
For marketers in charge of influencer marketing, staying on top of the latest developments in social media is like honing a superpower. Being in the know on social media trends not only helps influencer marketing professionals understand where their target audience is hanging out online, but also how to best leverage new platform features and…
Google has continued their “How Search Works” mini-series this month, uploading the second episode which is titled, “How Google Search crawls pages”. Episode 2, which was released February 22nd, follows the first episode with Google Search engineer, Gary Illyes, offering invaluable insights into how crawling works. Crawling being how Google travels the internet, discovers new…
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