CTV News Channel: ‘Not a surprise’ – Expert Opinion by Lisa Monenegro
Watch Video – https://www.ctvnews.ca/video?clipId=1448373&playlistId=1.4028878&binId=1.810401&playlistPageNum=1&binPageNum=1
Watch Video – https://www.ctvnews.ca/video?clipId=1448373&playlistId=1.4028878&binId=1.810401&playlistPageNum=1&binPageNum=1
Canada’s federal government could be doing a better job reaching out to people who are thinking of crossing the Canada-U.S. border irregularly and claiming asylum, experts suggest, and it could start by actually paying for ads on social media. The ad buys that have been made in connection with the border crossings have been limited to…
All digital marketing agencies today need to be able to provide clear metrics on their customers’ social media return on investment (ROI). It is surprising to me to still hear businesses comment that social media is optional and not measurable. This is definitely a risk that businesses can’t afford to take now that social media has…
When you take a second to think about it, it’s not all that surprising that Google has revamped Gmail Ads. I mean their tagline of Google reaches 1 billion users globally is enticing, but what are Google really offering here? <h1>What Are Gmail Ads?</h1> If you’re looking to grow your business then being part of…
Facebook has been accused of tracking users’ emotions to share with advertisers, according to an internal document that was leaked to The Australian newspaper on Monday. The social media giant allegedly used “sentiment analysis” to enable curated advertising practices addressing kids as young as 14 when they’re feeling “stressed,” “defeated,” “anxious,” “overwhelmed,” “nervous,” “stupid,” “silly,”…
Borrowell CEO Andrew Graham was in for a shock when some customer feedback recently reached his desk. Unbeknownst to Graham, the Toronto-based loan company’s digital ads were running on the website of Breitbart News Network. That’s the far-right outlet formerly run by Stephen Bannon, the notorious White House adviser who’s been described as a white…
I recently attended a “hands-on” Social Media Workshop presented by Lisa, which was excellent. She really knows this business and provided great tips to enhance your social media presence and SEO. In addition to providing valuable information, she took the time to answer questions from the group and facilitate the learning.
I hired Lisa and the DMX Team, early this year to reinvent my website they did an excellent job on my website, DMX also set up my business Facebook page, LinkedIn and Twitter. I am very satisfied with their service, they are personable, knowledgeable, creative and I believe I get good value for my money. I do not hesitate to recommend DMX to my friends and business contacts. I also attended the DMXSocial social media training class and highly recommend it to anyone needing to learn social media for their business.
Lisa is a very patient person who has lots of knowledge about social media. Her classes are full of information. She knows so much! …….Mary Ann
Lisa Montenegro has an excellent knowledge of Digital Marketing.
Lisa Montenegro and Digital Marketing Experts – DMX and are an absolute delight to work with. She understands what you and your business needs and goes above and beyond to make it work for you. I am so thrilled with my new website.
Social Media is scary for me. I went to Lisa to ask her to help me understand how to use it well. Lisa took the mystery away in 2 short sessions. I also learned a lot about linking websites and social media. Lisa is the best! Her depth of knowledge is amazing. Thanks Lisa
Google has continued their “How Search Works” mini-series this month, uploading the second episode which is titled, “How Google Search crawls pages”. Episode 2, which was released February 22nd, follows the first episode with Google Search engineer, Gary Illyes, offering invaluable insights into how crawling works. Crawling being how Google travels the internet, discovers new…
Google has made news this week by unveiling a new five-part video series titled: “How Search Works.” In this series, Google peels back the curtain to reveal the mechanisms and algorithms that power its search engine, offering businesses and marketers a behind-the-scenes look at the technology that shapes our digital landscape. The first video was…
In today’s digital landscape, mastering social media copywriting isn’t merely a feather in your marketing cap, it’s a fundamental aspect of an effective brand strategy. With over 90% of marketers agreeing that the role of social media is a huge factor in a successful business, the importance of writing compelling captions and descriptions for your…
Companies that don’t use Google’s free analytics platform to automate the collection of key data from their websites and apps are missing out on invaluable insights into the performance of their business online. Of course, while the information found in GA reports can help marketers create highly effective campaigns, simply knowing what to do with…
Every article you see these days seems to praise the new advancements in the world of artificial intelligence. Funnily enough, a lot of these articles seem to be written by AI themselves. Just to be clear, what exactly is AI-generated content? According to HubSpot, “AI-generated content is machine-made text—such as blogs, articles, descriptions, and other marketing…
Businesses are gearing up for one of the most frenetic shopping seasons of the year, starting with Black Friday, which presents a golden opportunity for marketing and advertising agencies to demonstrate their prowess in helping clients stand out amid a cacophony of competitors’ deals and discounts. From crafting a compelling ad campaign to optimizing a…
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