For connecting through short-form content, YouTube Shorts may be worth considering

As TikTok and Instagram Reels see considerable success, getting into short-form content is a great idea, if you have not done so already. YouTube Shorts is another major contender for short, ‘snackable’ content and well worth considering. Whilst Tik Tok saw a staggering growth in its user base in the last 2 years, Shorts has…

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Study shows consumers favour quality support over quick replies | DMX Marketing Experts

Study shows consumers favour quality support over quick replies

As live chats become increasingly popular routes for consumers to contact customer support, it is important to make sure that these interactions not only help the user, but leave them with a good opinion of your brand. Live chat statistics from Kayako show that many consumers favour quality support over the speed, with 95% indicating…

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