Google has launched Market Finder, a free tool designed to help small to medium sized businesses expand and grow their online presence, as well as branching out globally The tool, which has already been trialled and released in France, U.K. and the U.S, helps identify the best foreign markets to market to, as well as…
The ecommerce giant is set to once again increase its numbers in Canada as it is looking to hire 3,500 more staff. The numbers will be split across British Columbia and Ontario. This comes as one of several expansions by Amazon in the last few months across Canada, especially in Ontario, including three in Ajax,…
56% of those asked said that the effects of Covid-19 was what moved them to explore new ways of operating and trading as a company. The survey, which was conducted by Microsoft Canada, asked 670 business leaders from across the country, with company sizes ranging from small businesses to large enterprises. The aim was…
PayPal has announced it is to invest an additional US$300 million in new products and improvements as it seeks to capitalize on the massive growth of ecommerce The new investments, announced by PayPal CFO John Rainey after their second quarter results, follow a huge surge in new users. Following the impact of Covid-19 and the…
The Quebec based company have posted an increase of profits at 18.5% for its third quarter, with food sales expected to continue rising due to a resurgence in home cooking Online grocery sales have quadrupled for the quarter, in comparison to the same time frame last year, as Metro saw its total revenue for the…
Intuit Canada, a leading global financial platform company, has joined with Digital Main Street to help 50,000 small Canadian businesses move online and develop their ecommerce presence to help recover from the effects of Covid-19 “Now more than ever, digital transformation is key to small business success,” said David Marquis, Country Manager of Intuit Canada.…
In the dynamic landscape of digital marketing, visibility is paramount. For small and medium-sized businesses (SMBs), a strong online presence can be the difference between thriving and just surviving. One crucial element in establishing that presence is your Google Business Profile (GBP). But simply having a profile isn’t enough; you need to optimize it effectively.…
In the ever-evolving landscape of search engine optimization (SEO), the rise of zero-click searches has sparked concerns among businesses. A zero-click search occurs when a user finds the answer to their query directly on the search engine results page (SERP), without needing to click through to a website. While this trend might seem daunting, it…
The way people search for information has dramatically shifted. Google’s increasing reliance on providing direct answers within search engine results pages (SERPs) has given rise to the zero-click search phenomenon. This trend, where users find the information they need without clicking through to a website, is reshaping SEO strategies. Understanding this shift is crucial for…
The SEO landscape is constantly evolving, and one of the most significant changes in recent years has been the rise of zero-click searches. This has led to a debate about whether zero-click SEO or traditional SEO is more important in 2025. What is Zero-Click SEO? Zero-click SEO is the process of optimizing your website…
The digital landscape is constantly evolving, and search engine optimization (SEO) is no exception. One of the most significant trends in recent years is the rise of zero-click searches. But what exactly are zero-click searches, and how can businesses optimize for them in 2025? Understanding Zero-Click Searches In the past, the goal of SEO…
Lisa Montenegro is Founder & President at Digital Marketing Experts – DMX Marketing, a Premier Google Partner Agency located in Toronto. In the ever-evolving world of search engine optimization (SEO), one principle remains paramount: providing value to the user. This principle is embodied in Google’s E-E-A-T (experience, expertise, authoritativeness and trustworthiness) guidelines. While E-E-A-T has been a factor for…
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