Small business study shows the pandemic accelerated the move to online for more then 70% of stores

A study by market research company International Data Corporation found that the effects of Covid-19 caused over 70% of small businesses to accelerate the move to online selling The data, which was taken from small businesses in Canada, France, Germany, UK and the US among others, showed that Canadian businesses have been quick to make…

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Small businesses dealt with more cyberattacks in 2020 says new report

The Canadian Federation of Independent Business (CFIB) has published their newest report, looking into cyberattacks towards small businesses in 2020 and steps that should be taken to protect against attacks Since March 2020, 5% of businesses have been the victims of a successful attack, which could mean roughly 61,000 small and mid-sized businesses across Canada…

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Half of shoppers are swayed by social media when making purchases

New research puts 65% of global consumers being influenced by social media when making a purchasing decision, with previous customer photos playing a big role The research, which was conducted by Bazaarvoice, a product reviews and user generated content solutions company, has revealed several visual and social content factors that influences purchases Nearly 3/4 of…

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