Beyond the Likes: Hidden Dangers of Following Social Media Trends

Beyond the Likes: The Hidden Dangers of Following Every Social Media Trend

In our last post, we dove into the specific privacy risks of the “2016 throwback” trend. But that’s just one example of a much larger phenomenon. From the “Ice Bucket Challenge” to the latest TikTok dance or AI portrait generator, viral trends are the heartbeat of social media. They make us feel connected, entertained, and…

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5 High-Impact Tips for SMB Growth

The 2026 Marketing Playbook: 5 High-Impact Tips for SMB Growth

If 2024 was the year of AI experimentation and 2025 was the year of AI integration, 2026 is the year of Marketing Intelligence. For small and medium-sized businesses, the digital landscape has shifted. We are no longer just fighting for a spot on Page 1 of Google; we are fighting for “mentions” in AI-generated answers…

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Google Business Profile Categories

What Are Google Business Profile Categories? Pick the Right One

In the dynamic landscape of digital marketing, visibility is paramount. For small and medium-sized businesses (SMBs), a strong online presence can be the difference between thriving and just surviving. One crucial element in establishing that presence is your Google Business Profile (GBP). But simply having a profile isn’t enough; you need to optimize it effectively.…

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Gemini AI

Google Gemini: Reshaping the Digital Marketing Landscape in 2025

We here at DMX Marketing have been watching the evolution of AI and utilizing it as a tool where appropriate and beneficial, but have realized it’s limitations. This is all about to change. Google Gemini, the tech giant’s next-generation AI model, is poised to revolutionize digital marketing in 2025. With its advanced capabilities in understanding…

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How Google Search Works Part 2

Breaking Down Google’s Newest Web-Series “How Search Works” – Part 2

Google has continued their “How Search Works” mini-series this month, uploading the second episode which is titled, “How Google Search crawls pages”. Episode 2, which was released February 22nd, follows the first episode with Google Search engineer, Gary Illyes, offering invaluable insights into how crawling works. Crawling being how Google travels the internet, discovers new…

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How Google Search Works Part 1

Breaking Down Google’s Newest Web-Series “How Search Works”- Part 1

Google has made news this week by unveiling a new five-part video series titled: “How Search Works.” In this series, Google peels back the curtain to reveal the mechanisms and algorithms that power its search engine, offering businesses and marketers a behind-the-scenes look at the technology that shapes our digital landscape. The first video was…

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