Retail ecommerce sales of physical goods in Canada accounted for US$29 billion in 2020 and is expected to push past $32 billion in 2021, with the forecast for 2025 is that the figure will go past $40 billion. The statistics by Statista also show that retail ecommerce sales growth climbed 18% in 2020, a rise…
Ecommerce sales continue to go from strength to strength in Canada as ecommerce retail sales for the first quarter of 2021 rose 87.6% compared to same time last year. Overall, ecommerce retail sales in Canada have made up 6.7% of all total sales in the last 12 months, including click and collect services. This number…
As social media is being used more and more, with 27% surveyed in Sprout Social’s State of Social Media report saying their use of social media had increased significantly, these platforms are being used more for other means then just socialising. One of the major trends to emerge is that more people are using social…
Google has announced new shopping integrations with several ecommerce platforms to enable businesses to show their products for free with Google. This is alongside new buying options for customers when discovering brands. Once a found, Google now shows a summary list of each purchasing option offered by the seller. Google had also announced new ad…
43% of consumers have increased their use of social media to discover new products and brands, according to survey results by Sprout Social. For many, the way to find out what’s available is through social media platforms such as Instagram. As social media becomes the first step for many customers to discover brands, profile optimisation…
Conversational marketing is set to be a major tool in 2021, as the use of live text and chat boxes is used by more websites. With live chat holding a customer satisfaction rate of 85%, it is easy to see that it is popular. Able to interact with customers in real time, it also provides…
As ecommerce has gone from strength to strength, so to has m-commerce, any purchase made online via a mobile phone, mainly smartphones. In 2019, it made up 1/4 of all ecommerce sales, doubling its size in just 4 years. As mobile devices, such as smartphones and tablets, become more common, the added convenience and ease…
A new report by PWC on the future of retail in Canada found that over half of all responses were shopping less in store, with certain categories such as fashion and electronics seeing larger drops of customers in store. In-stock availability, fast and reliable delivery and a good return policy were noted in the survey…
Available warehouse space is rapidly shrinking across Canada as the rise of ecommerce sees more brands selling online and needing storage and fulfilment centres. Retail ecommerce sales in Canada increased 110% to CA$3.5 billion in January according to Statistics Canada. Its success has seen more companies look to online to fill the gap left by…
Online shopping rose dramatically last year, with two to three years of growth being achieved in 12 months. With this, it is expected that a third of all retail sales will be online by 2024. With the growth of ecommerce and temporary closure of brick and mortar stores, retail media and other forms of online…