- As social media users look towards genuine connections with brands, being able to show the unique aspect of your company can be a big draw, providing not just a glimpse behind the scenes but also showing a more genuine side to your brand.
- Instagram Stories presents a fantastic opportunity to take the unique aspect of your brand and show it to your potential customers. It provides not only interesting content, but can also let your audience know what your brand is really about.
- For example, it can be used to illustrate how well your company works as a team and how friendly it is, letting your audience know that you care about your staff and good customer experiences.
Source : https://blog.hubspot.com/marketing/instagram-story-examples