- Statistics from the Canadian Federation of Independent Business (CFIB) show that small businesses see attracting customers as the main challenge to success online in 2021.
- This is as a third of all small businesses have moved to sell online, an increase of 152,000 new stores in the ecommerce market, with hospitality, retailers and arts and recreation being the areas with the most businesses making the move.
- Elevating online presence and improving social and digital marketing was shown to be the main ways that small businesses were looking to attract more customers, according to the statistics.