- Business across the city have joined up to HometownHub.com, a ecommerce platforms that allows stores from around Hamilton to sell online.
- Many traditional brick and mortar business had struggled due to effects of Covid-19. The scheme is aiming to boost trade and keep stores connected with customers.
- Created by HamiltonRising.com and ShopEatPlay.com, the free platform has benefitted from using digital gift cards on the site, allowing easier payment for customers.