Google is set to trial a new feature that automatically detects products in videos and displays them in a list, as well as other related products, to viewers. Google and YouTube have occasionally tested new tools and features on the video sharing site, normally to a small group of people at one time. This comes…
Canadian ecommerce sales saw a massive surge from previous years, fueled in part by lockdown measures, with retail sales up 83.6% year-over-year. This trend is expected to continue in 2021. In total, CA$39.5 million was made in ecommerce sales by Canadian businesses in the last 12 months, with $15.7 billion of that from brick and…
Spurred by the effects of lockdown, social commerce, like the rest of ecommerce, has grown significantly in the last year, with ReportLinker.com projecting the global social commerce market to surpass CA$762 billion by 2027. With estimates seeing up to 94% of adult Canadians being active on at least one social network, it has become a…
Google My Business has released a new feature which allows for recent reviews on listings to be seen in a single place, as well as checking the status of reported reviews and reporting new ones for takedown. Before, reviews on Google had been extremely hard to take down and remove, even if they are proven…
Research conducted by Maru/Matchbox for the Canadian Federation of Independent Business (CFIB) shows that half (48%) of small businesses plan to continue selling online after the pandemic has ended, with only 2% saying they will shut down operations once social distancing ends. The online prescense stores had was seen by 51% to be a essential…
Ecommerce growth has seen mobile shopping rise rapidly too, as the convenience and quick access has appealed to customers. By 2017, mobile ecommerce had already registered 300% growth. It is predicted that by mid way through the current decade, mobile ecommerce could hold between 25% to over 60% of all ecommerce sales. A 2015 survey…
