Advertisers still cautious of social media after boycott despite reassurances

  Advertisers are still wary of advertising on social media, despite Facebook, Twitter and YouTube all agreeing that they would do more to curb harmful content on their sites Both Unilever and Coca-Cola still remain paused from advertising with either Facebook or Twitter, with many other companies choosing to remain cautious “Brands are very concerned…

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Toronto ecommerce scheme sees investment from Google Canada as it expands

  ShopHERE, launched in May of this year, will recieved C$1 million in funding from Google Canada as it expands across Canada. Originally set up as a City of Toronto initiative, the scheme is designed to help local independent businesses and artists setup online storefronts so that they can continue to operate despite lockdown measures.…

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Ecommerce Marketing

Google to boost ‘nearby’ product inventory visibility with new shopping search options

  Google has announced that it is making nearby products easier to discover with new shopping UI features, such as a ‘nearby’ filter, and greater visibility of curbside and in-store pickup labels This comes after the company said that it had seen searches for “curbside pickup’ rise “tenfold” in the last few months Adobe’s Digital…

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