- The video sharing app announced that small businesses who pay for advertising on Tik Tok will receive additional advertising free as part of an initiative to help promote smaller companies
- Tik Tok, who only this week managed to pull themselves away from a political dispute between the U.S. and China, have said the scheme will run until the end of the year and each company can get up to US$2000 in advertising
- Available to anyone who has a Tik Tok Ads Manager account, the initiative comes as the company looks to boosts it image following accusations from the current U.S. leadership of spying on its users, in coordination with the Chinese government. Both Tik Tok and the Beijing administration have denied these claims
Source : https://www.tiktok.com/business/en/back-to-business-program
