- Neighbourhood associations and small businesses are looking to more creative ideas to engage with customers ahead of the christmas season
- Many local Business Improvement Area’s have looked to innovate and find new ways to connect with local customer bases. In Oakville and Beach Village, Toronto, online gift guides have been created to directly link customers to local stores
- This comes as a recent Accenture survey found that 71% of Canadians are expected to turn to online shopping this year as ecommerce becomes more and more popular