- Due to the rapid growth of ecommerce and the large shift of consumers moving to online shopping due to the pandemic, experts are predicting that a massive change in ecommerce content
- Both videos and podcasts are expected to enjoy continued growth for marketing, with virtual experiences are seen to be a major new player in how companies seek to engage with customers and investorsExperts are also pointing to new experimentation in new platforms and formats in the next few years. With the massive success social media app Tik Tok has has in relation to its advertising, many are looking to newer apps and platforms as potential new avenues
