- As Canadian ecommerce continues to strengthen in the absence of brick and mortar sales, Google has made its product listing free for companies, with the majority of results on the Google Shopping tab coming from free listings
- This comes as Google, like many companies, are trying to capitalize on the remarkable growth of ecommerce this year. 61% of Canadian shoppers have said they will shop more online this year
- Free listings had been available for U.S. users earlier this year and Google has reported a 50% rise increase in clicks and site impressions doubling
Source : https://canada.googleblog.com/2020/09/its-now-free-for-retailers-to-list.html?m=1