- Shorter form content, often dubbed ‘snackable’ content, can connect well with audiences as they get across their message quickly, a valued factor in the world of social media.
- Infographics provide not only short-form content to the audience, but can also convey a large amount information in a relatively small space. They provide meaningful content but not at the cost of being overly long or blocks of text.
- This can be used in a variety of ways, from showing the features of a new product, what a certain service does, how-to guides or educating on an area of your brands expertise. It gets its information across quickly, whilst allowing for engagement.
Source : https://www.copypress.com/kb/infographics/the-value-of-infographics-about-social-media/