With changes to Instagram Stories, it presents a perfect way to drive traffic

With changes to Instagram Stories, it presents a perfect way to drive traffic

With the swipe-up feature for links in Stories long gone, the new link sticker allows any user to add links to their story, regardless of follower count. This provides brands with a great way to drive traffic. Your content on Stories can be used to bring a variety of pages to your followers attention, sending…

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Instagram Stories to hold a quater of the platforms ad revenue in 2022

Instagram Stories to hold a quater of the platforms ad revenue in 2022

Instagram Stories has rapidly risen to be a main choice for many brands and marketers in the last few years, with new statistics showing that Stories is estimated to hold over 25% of Instagram’s ad revenue in 2022. Rising from over US$11 billion in 2021, it is expected to reach $15.95 billion in ad revenue…

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