Video content to educate customers is more important then ever, as consumers turn online to research products | DMX Marketing Experts

Video content to educate customers is more important then ever, as consumers turn online to research products

Video content is being used more and more to connect with audiences, as its ability to convey large amounts of information in a short space of time can help inform and tell stories with ease. Statistics from Think with Google show that 70% of viewers on YouTube watch videos to help with a problem and…

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Voice searches for products and orders increases, SEO strategies will need to adapt

Purchases by voice search technology is set to increase to US$40 billion by 2022, as voice activated technology becomes more widely used. As products like smart speakers become more and more popular, with research from Statistica showing that 36 million people brought smart speakers in 2019 alone, and online shopping becomes available on a wider…

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